5260 North Palm Avenue
Partner | Financial Advisor
Eric is a Partner and Financial Advisor with Ford Financial Group. He has more than 15 years of experience in the financial services industry, most recently as Vice President of Trading at LPL Financial where he managed trading operations for the Broker Dealer and assisted LPL Financial advisors in the execution of their trades. Today, Eric works with clients to review their investment objectives and manage their investment portfolios through the construction and implementation of personalized models and strategies.
As a graduate of the University of Colorado, Eric has also served on various working groups for the Investment Company Institute, a leading global association of regulated funds that is dedicated to promoting public financial literacy of funds and investing. He holds securities registrations Series 4, 7, 24, 55, 86 and 87 held with LPL Financial and Series 66 with LPL Financial and Ford Financial Group. After growing up outside of Boston, Eric moved to San Diego shortly after college. It was in San Diego where he met his wife, Sara, and they started their family with their son Hunter. Eric and his family have recently relocated to Fresno, where his wife grew up, which has the added benefit of getting Eric closer to the slopes so he can snowboard in his spare time.